Privacy Policy
Last updated: 30 June 2026
WhichMedicine is committed to protecting your privacy in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).
Information We Collect
Symptom and Health Information
When you use our symptom checker, we may collect:
- Symptoms you report
- Answers to health-related questions
- Demographic information (age range, general location)
- Session data to improve recommendations
Technical Information
We automatically collect:
- Browser type and version
- Device information
- IP address (anonymised)
- Pages visited and time spent
- Referring website
Cookies and Analytics
We use cookies and similar technologies to improve your experience. This includes:
- Essential cookies for site functionality
- Analytics cookies (Google Analytics) to understand usage patterns
- Preference cookies to remember your settings
How We Use Your Information
We use collected information to:
- Provide AI-generated personalised symptom assessments and recommendations
- Improve our AI models and service user experience
- Analyse usage patterns and trends (anonymised)
- Ensure technical functionality and security
- Comply with legal obligations
AI Processing
Your symptom and health information is processed by artificial intelligence (AI) systems to generate personalised OTC recommendations. This includes:
- Analysing your symptoms against medical databases
- Considering your health profile for safety recommendations
- Generating tailored product suggestions
Your data is not used to train AI models without anonymisation. We do not share identifiable health information with third-party AI providers.
Data Storage and Security
We take data security seriously and implement appropriate measures:
- Data is encrypted in transit (HTTPS/TLS)
- Secure database storage with access controls
- Regular security assessments
- Limited access to personal information
- Data retention only for necessary periods
We Do Not Sell Your Data
Your privacy is paramount. We do not sell, rent, or trade your personal information to third parties for marketing purposes.
Third-Party Services
We may use third-party services that collect information:
- Google Analytics: For website analytics (anonymised data). See Google Privacy Policy
- Hosting providers: For secure data storage and service delivery
Your Rights Under Australian Privacy Law
You have the right to:
- Access: Request access to your personal information
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your information (subject to legal requirements)
- Opt-out: Opt out of non-essential data collection
- Complain: Lodge a complaint about our privacy practices
Children Privacy
Our service is intended for users aged 13 and above. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.
Data Retention
We retain personal information only as long as necessary to provide our services and comply with legal obligations. Session data may be anonymised and retained for analytical purposes.
International Data Transfers
Your information may be stored on servers located outside Australia. We ensure appropriate safeguards are in place to protect your information in accordance with Australian privacy laws.
Changes to This Policy
We may update this privacy policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of our service constitutes acceptance of any changes.
Contact Us About Privacy
For privacy-related questions, concerns, or to exercise your rights under Australian Privacy Law:
If you have any questions about our privacy practices, please contact us.
We will respond to privacy requests within the timeframes required by Australian privacy law.
Office of the Australian Information Commissioner
If you have concerns about our privacy practices, you may also contact the Office of the Australian Information Commissioner (OAIC).